TEAM FACTOR APP
IMPROVING ATHLETES
ACCELERATING TEAMS
OBJECTIVE:
Simplify + Digitize + Summarize
the Team Training + Athlete Management process
PROBLEM:
Keeping Kids INVOLVED And ENGAGED In Sports + ACCELERATING their PERFORMANCE
SOLUTION:
Provide a DIGITAL PLATFORM that allows for TRACKABLE and REPEATABLE ATHLETIC TRAINING which helps COACHES and ATHLETES ACHIEVE BETTER ATHLETIC PERFORMANCE
SOLUTION FEATURES:
Athlete Management
Assists coaches in training and managing athletes year-round by allowing them to deliver workout and nutrition plans, track data, and review the progress of each athlete enabling them to individualize their approach to motivating and encouraging their athletes.
Data
Capture, track, and compare functional data and training in an efficient manner as coaches build successful programs year over year. The data will enable coaches to assess the progress of athletes and the methods utilized in their training.
Flexibility
Affords flexibility to athletes as to when/where they may complete workouts, as athletes may either do them independently, or together as a team via the app. Allows coaches to tailor workouts specific to a player/positional needs and alter based on athelte progress.
Efficiency
Competitive/Tournament Teams: Saves coaches time by efficiently communicating training workouts for their teams to execute prior to the start of their season, which saves them time at the onset of the season. Players will show up ready to practice/play their sport.
Schools: Saves everyone time with more efficient and accurate training plans, communication and athlete management.
Progression
Allows athletes to view and monitor their own progression. This will instill in them a work ethic, while also encouraging and inspiring them to keep working hard + putting in the effort needed to progress.
Customization
Provides age-appropriate, sport-specific workouts to increase athletic performance for athletes.
Provides a fully customizable workout library for organizations to build and save their own programs.
Provides school/team brand customization within the app to enhance and echo school/team spirit and pride.
CASE STUDY
Our concept for this digital athlete training and management tool derived from working with two athletes. Sarah, who was looking to advance her athleticism to increase her chance of playing volleyball collegiately. And Avery, who needed to improve his athleticism to increase his confidence and continue playing competitive baseball.
Avery Foster
Increase Athleticism + Build Confidence
Sarah Smith
Improve Sport-Specific Metrics to Become a Volleyball College Recruit
TARGET AUDIENCE
There are two main audiences for this app. They can either utilize the pre-built sport-specific, age-appropriate training progams -OR- utilize the workout library to customize workouts.
TOURNAMENT/COMPETITIVE TEAMS
MIDDLE + HIGH SCHOOL ATHLETIC PROGRAMS
REVENUE
Subscription Based
Travel Teams
High Schools
Based off of $3 per user/per month subscription = $36 per user/per year
Small
High School/Middle School- Up to 150 Users
- Includes Athletes + Coaches
Medium
High School/Middle School- Up to 300 Users
- Includes Athletes + Coaches
Large
High School/Middle School- Up to 500 Users
- Includes Athletes + Coaches
Advanced
High School/Middle School- Up to 800 Users
- Includes Athletes + Coaches
MARKET SIZE
VALIDATION
THE TEAM
Jennifer Macha
Mom | Triathlete | Professor
Jennifer is a creative thinker, writer, educator, runner, triathlete, outdoor enthusiast, lover of life, teller of stories and mom to two awesome young dudes. Jennifer is a 4x Ironman, has competed in numerous marathons and half marathons, and spent numerous years producing endurance races that included LSU’s Tiger 10K + The Louisiana Marathon. She is also an adjunct professor of communications at LSU.
Contact: jmacha@basiclivingbr.com
Nely Ward
Nutritionist | Coach | Triathlete
Nely is a Louisiana based health and fitness enthusiast with a passion for eating clean food, running, fitness, and everything in between. A community involved athlete, caffeine lover, high-spirited, energetic and fun-loving. Nely is a 3x Ironman, has competed in numerous marathon and half marathon, has a degree in Nutrition and certified in integrative nutrition planning.
Contact: Nely@basiclivingbr.com
PRESS
In the past few months, we’ve been involved in several newsworthy events such as raising $5,000 for the Child Life Department of the Our Lady of the Lake Children’s Hospital, won Nexus Louisiana’s Ignition Program’s Demo Competition, and hosted a bike clinic benefiting the RocketKidz Foundation. To learn more, check out our press page. >>